Welcome And What’s New

Welcome to the Pinnacle Perspective, your quick update on what's new inside Pinnacle AI CRM. Today's short episode is all about a handy new way to keep an eye on profit, product cost price, and margin tracking built right into the platform. You can now define a cost price and margin for every product price or variant in Pinnacle AI CRM. To set it up, just open the payments section and go to the Products tab. Create a new product or edit an existing one. Add the product price and enable the margin option. You'll be asked whether you want the margin as a flat amount or a percentage. Pick the one that suits you. Then enter either your cost price or the margin you want, and Pinnacle AI CRM calculates the corresponding value for you automatically. Why this matters? First, it makes profit monitoring far simpler. Instead of juggling spreadsheets, you specify one cost or margin and the system shows you the result. Even if someone overrides the price on an invoice or calendar booking, the cost price still comes from the original product, so your profitability stays consistent. Second, it gives you more accurate cost reporting. If you ever sell at a loss, you can enter a cost that's higher than the sale price and the system will show a negative margin, a clear signal that you're losing money on that item. Third, the data becomes more useful for analysis. Transaction CSV exports now include a line item cost price column. So you can slice profitability at the transaction level and run deeper reports. Once you've configured cost data, it flows everywhere you need it. Invoices, calendars, and transaction exports, so you always know what you're making on every sale. That's the update, a simple but powerful improvement to help agencies, marketers, and businesses keep profitability front and center inside Pinnacle AI CRM. Thanks for listening to the Pinnacle Perspective. Try the new cost and margin settings next time you update a product, and let us know how it helps your bottom line.